Place your video product or service on Buildings.com, and let the world see what you do.

Videos on Buildings.com are presented in a customized, categorized player, as well as on the home page of the Web site, when they are uploaded.

Buildings' home page video module Video can be a powerful communication vehicle. Research from a study conducted for the Department of Labor says that 83%† of learning occurs visually. That’s the power of video!

Give your brand dimension.

Seven out of ten Web users (ages 18-65) actively seek video on the Web.* Get your products to the people who matter most through the medium that brings your brand to life. Advertise via video on the BUILDINGS Web site and bring your products and services to where your customers are—at their desks.

A few key tips:

Keep it real – the more authentic the video is the more believable it is.
Keep it short – unless you are providing a product demonstration or a “how-to” video try to keep to two minutes or less.
Make it entertaining – seems obvious, but boring videos will lose your audience, and truly entertaining video could go viral.

Promotion

Videos on Buildings.com are promoted in:

House ads

E-newsletters

E-blasts

Viewing metrics will be provided:

# Views (total)

# Views to completion

# Click-thrus

The BUILDINGS Categorized Video Player:

Buildings' categorized video player

Categories available:

In the News	Facility Close-Ups	Green
Interiors Products	Envelope Products	Maintenance & Service Products
Security Products	MEP Products	Buildings Events & Marketing

New categories may be added, if required.

Rates

One full year costs $2,400 net
Updates or changes to the video are charged $ 200 net

*Burst Media Online, Jan 22, 2008 | **Publisher's own data |†U.S. Dept. of Labor, OSHA Office of Training and Education, May '96